Analisis Wacana Kritis Model Norman Fairclough dalam Berita “Ketua Harian PSI Ahmad Ali Minta Kader Jaga Image Jokowi dan Kaesang” Pada Kompas.Com
(1) * Lukman Alfaris Mail (Universitas Muhammadiyah Pekajangan Pekalongan, Indonesia)
(2) Hari Bakti Mardikantoro Mail (Universitas Negeri Semarang, Indonesia)
(3) Rustono Rustono Mail (Universitas Negeri Semarang, Indonesia)
*corresponding author

Abstract


This study aims to uncover how language is used as an ideological instrument and a means of reproducing power in political reporting in the mass media. The focus of the study is directed at a critical discourse analysis of the news "PSI Daily Chairman Ahmad Ali Asks Cadres to Maintain the Image of Jokowi and Kaesang" published by Kompas.com, with the main question: how linguistic construction, news production and consumption practices, and socio-cultural contexts shape the meaning and ideology in the text. The method used is a qualitative approach through Norman Fairclough's three-dimensional framework—text analysis, discourse practices, and socio-cultural practices. The results of the study show that language in the text is used strategically to build a positive image of political figures and instill loyalty among party cadres. The study concludes that language functions not only as a means of communication, but also as a mechanism for reproducing power and political ideology in the public sphere.


Keywords


critical discourse analysis, Norman Fairclough, mass media

   

DOI

https://doi.org/10.31604/linguistik.v10i4.497-504 		      

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References


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